Advertising Does Not Sell More Cars

Advertising Does Not Sell More Cars

Advertising doesn’t sell more cars. If you are a car dealer or GM in the auto industry, you know this already. People sell more cars. The most important thing to prioritize is investing in your team. You need to time and resources and enough sales opportunities...
Core Values Matter

Core Values Matter

Core Values Matter As we look ahead to a new year, it’s a great time to think about the principles that guide our businesses. How do your core values impact sales and daily operations at your dealership? For over 10 years, these core values have been at the...