by Chad Brooks | Jun 22, 2011 | Miscellaneous
There’s no arguing that digital advertising is incredibly important to an effective marketing campaign for your dealership. Customers are getting online to design their dream cars, check blue book value and look for the best deals. Using digital advertising and mail...
by Chad Brooks | May 24, 2011 | Miscellaneous
Every dealership worth its salt evaluates its sales persons based on performance and conduct. After an initial selling period, if a car salesperson isn’t doing his or her job, they’re typically not viewed as a valued member of the company and kept around for any...
by Chad Brooks | May 17, 2011 | Miscellaneous
Spring is here, and you may be feeling sick and tired of running the same promotions year after year. Sure, you can expect your promotions to bring a base line of customers onto your lots each season, and we all know that a dealership should never get rid of classic...
by Chad Brooks | Apr 4, 2011 | Miscellaneous
Many direct mail companies claim to provide a direct mail marketing campaign that will improve your sales, customer feedback and customer response, and while that may be true for some companies, how long does it take them to get it done? When it comes to your...
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