by Chad Brooks | Dec 28, 2011 | Miscellaneous
As a dealership marketing manager, part of your job requirements should include out-of-the-box thinking that brings new customers into your dealership. If you’re passionate about your job, you may find yourself taking work home with you. Starting off the New Year with...
by Chad Brooks | Dec 21, 2011 | Marketing Strategies
Many businesses don’t bother to put together a marketing plan, and many also tend to execute a nonexistent plan based on an annual schedule. If your marketing plan and execution are based on “we do this every November”, you’re not adequately meeting your own marketing...
by Chad Brooks | Jul 6, 2011 | Miscellaneous
One of the most fundamental parts of any marketing campaign (or series of campaigns) is a marketing plan. It consistently baffles us at how many marketing companies don’t find it necessary to send the companies they’re working with an idea of what steps will be taken...
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